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01. WHO IS THIS FOR?

The July 2017 Blogging for Creative Entrepreneurs Workshop is a 2 day in-person event that will be held at the historic Prallsville Mills in Stockton, NJ. Learn more below!

welcome!

I'M SO EXCITED THAT YOU'RE HERE!

02. WHAT WILL I LEARN?

03. LEARN MORE

04. WHAT'S INCLUDED?

06. WHY ME?

05. THE STYLED SHOOT

Next

The Blogging for Creative Entrepreneurs Workshop is for small business owners in the creative industry who want to learn how to use blogging to attract their ideal client and gain exposure through creating engaging content and improving their online presence.

The #BFCEworkshop is meant for new and experienced photographers, event planners, designers, calligraphers, florists, and other creatives who recognize the value in blogging but don't know where to start, how to use their blog to attract their ideal client, and how to come up with new content on a regular basis. The workshop is for creatives who believe in #CommunityOverCompetition and want to network with like-minded creatives in a positive environment.

• Identify your ideal client 
• Determine your blog's purpose 
• Improve your blog's usability
• Create a blogging strategy
• Consistently come up with new content


what will I learn?

I'M SURE YOU HAVE LOTS OF QUESTIONS! HERE IS A LIST OF WHAT YOU'LL BE ABLE TO DO AFTER ATTENDING THE WORKSHOP:

• Optimize your blog posts so they can be
  found by search engines (Part II)
• Create content with SEO in mind
• Create a link-building strategy through vendor networking
• Create a link-building strategy through getting your work published in local and national websites and blogs
• Craft a submission for getting published
• Get the most out of a feature


Next

DAY 1

DAY 2

• Know what every blog post should include
• Streamline your blogging workflow 
• Optimize your blog posts so they can be
  found by search engines (Part I)
• Create a blog content promotion strategy 

PM Styled Shoot and Breakout Sessions
Photographers:
• Learn how to shoot with publication in mind, participate in a styled shoot, and submit your work to non-exclusive websites and blogs
Other wedding vendors:
• Learn how to approach venues and vendors for collaboration using template emails, networking, and social media.
• Learn how to organize your own styled shoot as well as enhance the presentation of your work to increase the chances of getting published.

• A full day of instruction
• A workbook to guide you every step of the way
• New headshots at Prallsville Mills
• Q & A time
• A community of like-minded creatives to cheer you on along the way
• Discounts and giveaways from our sponsors
• Private Facebook group for all attendees
• Coffee. Lots of it. And lots of treats
• Breakfast and lunch on Day 1; Breakfast, lunch, and early evening appetizers on Day 2





what's included?

Next

The styled shoot will be held at the end of Day 2 and will draw its inspiration from the historic and rustic location of Prallsville Mills. Attendees will be able to use images from the shoot for their portfolio, website, blog, and local as well as national submissions to non-exclusive websites and blogs. 

Sponsors: 
Styling | Bogath Weddings and Events
Florals | Pink Dahlia Vintage
Stationery | Bella Carta Boutique

More coming soon!



the styled shoot

ALL THE DETAILS

Next

Click here for inspiration board photo credits.

Next

Hi! I'm Alex, one half of the husband and wife photography team behind the cameras at Idalia Photography. In 2013, I discovered how important blogging is to driving traffic and I immersed myself in learning the ins and outs of blogging and link-building. Since then, we have steadily increased our website and blog traffic and our work has been published over 60 times in local and national publications. Blogging and getting published have enabled us to put our work in front of more and more potential clients each year, attract our ideal clients, generate leads, and increase our bookings. This allowed me to quit my $90k/year teaching job so that I could chase my dream and find fulfillment in every aspect of running our photography business.

I was a teacher for 14 years and, as an educator at heart, I love teaching other photographers everything I've learned about photography, business, blogging, and getting published. I'm so excited to show you how you can do the same thing for your business!

why me?

WHO IS THIS FOR?

The July 2017 Blogging for Creative Entrepreneurs Workshop is a 2 day in-person event that will be held at the historic Prallsville Mills in Stockton, NJ. Learn more below!

welcome!

I'M SO EXCITED THAT YOU'RE HERE!

The Blogging for Creative Entrepreneurs Workshop is for small business owners in the creative industry who want to learn how to use blogging to attract their ideal client and gain exposure through creating engaging content and improving their online presence.

The #BFCEworkshop is meant for new and experienced photographers, event planners, designers, calligraphers, florists, and other creatives who recognize the value in blogging but don't know where to start, how to use their blog to attract their ideal client, and how to come up with new content on a regular basis. The workshop is for creatives who believe in #CommunityOverCompetition and want to network with like-minded creatives in a positive environment.

WHAT WILL I LEARN?

03. LEARN MORE

04. WHAT'S INCLUDED?

06. WHY ME?

• Identify your ideal client 
• Determine your blog's purpose 
• Improve your blog's usability
• Create a blogging strategy
• Consistently come up with new content
• Know what every blog post should include
• Streamline your blogging workflow 
• Optimize your blog posts so they can be found by search engines (Part I)
• Create a blog content promotion strategy 



• Optimize your blog posts so they can be found by search engines (Part II)
• Create content with SEO in mind
• Create a link-building strategy through vendor networking
• Create a link-building strategy through getting your work published in local and national websites and blogs
• Craft a submission for getting published
• Get the most out of a feature


DAY 2

Photographers:
• Learn how to shoot with publication in mind, participate in a styled shoot, and submit your work to non-exclusive websites and blogs

Other wedding vendors: 
• Learn how to approach venues and vendors for collaboration using template emails, networking, and social media. 
• Learn how to organize your own styled shoot as well as enhance the presentation of your work to increase the chances of getting published.

DAY 1

PM Styled Shoot & Breakout Sessions

• A full day of instruction
• A workbook to guide you every step of the way
• New headshots at Prallsville Mills
• Q & A time
• A community of like-minded creatives to cheer you on along the way
• Discounts and giveaways from our sponsors
• Private Facebook group for all attendees
• Coffee. Lots of it. And lots of treats
• Breakfast and lunch on Day 1; Breakfast, lunch, and early evening appetizers on Day 2





what's included?

The styled shoot will be held at the end of Day 2 and will draw its inspiration from the historic and rustic location of Prallsville Mills. Attendees will be able to use images from the shoot for their portfolio, website, blog, and local as well as national submissions to non-exclusive websites and blogs. 

Sponsors: 
Styling | Bogath Weddings and Events
Florals | Pink Dahlia Vintage
Stationery | Bella Carta Boutique

More coming soon!



the styled shoot

ALL THE DETAILS

Next

Click here for inspiration board photo credits.

Next

Hi! I'm Alex, one half of the husband and wife photography team behind the cameras at Idalia Photography. In 2013, I discovered how important blogging is to driving traffic and I immersed myself in learning the ins and outs of blogging and link-building. Since then, we have steadily increased our website and blog traffic and our work has been published over 60 times in local and national publications. Blogging and getting published have enabled us to put our work in front of more and more potential clients each year, attract our ideal clients, generate leads, and increase our bookings. This allowed me to quit my $90k/year teaching job so that I could chase my dream and find fulfillment in every aspect of running our photography business.

I was a teacher for 14 years and, as an educator at heart, I love teaching other photographers everything I've learned about photography, business, blogging, and getting published. I'm so excited to show you how you can do the same thing for your business!

why me?

The styled shoot will be held at the end of Day 2 and will draw its inspiration from the historic and rustic location of Prallsville Mills. Attendees will be able to use images from the shoot for their portfolio, website, blog, and local as well as national submissions to non-exclusive websites and blogs. 

Sponsors: 
Styling | Bogath Weddings and Events
Florals | Pink Dahlia Vintage
Stationery | Bella Carta Boutique

More coming soon!



the styled shoot

Next

Hi! I'm Alex, one half of the husband and wife photography team behind the cameras at Idalia Photography. In 2013, I discovered how important blogging is to driving traffic and I immersed myself in learning the ins and outs of blogging and link-building. Since then, we have steadily increased our website and blog traffic and our work has been published over 60 times in local and national publications. Blogging and getting published have enabled us to put our work in front of more and more potential clients each year, attract our ideal clients, generate leads, and increase our bookings. This allowed me to quit my $90k/year teaching job so that I could chase my dream and find fulfillment in every aspect of running our photography business.

I was a teacher for 14 years and, as an educator at heart, I love teaching other photographers everything I've learned about photography, business, blogging, and getting published. I'm so excited to show you how you can do the same thing for your business!

why me?

Hi! I'm Alex, one half of the husband and wife photography team behind the cameras at Idalia Photography. In 2013, I discovered how important blogging is to driving traffic and I immersed myself in learning the ins and outs of blogging and link-building. Since then, we have steadily increased our website and blog traffic and our work has been published over 60 times in local and national publications. Blogging and getting published have enabled us to put our work in front of more and more potential clients each year, attract our ideal clients, generate leads, and increase our bookings. This allowed me to quit my $90k/year teaching job so that I could chase my dream and find fulfillment in every aspect of running our photography business.

I was a teacher for 14 years and, as an educator at heart, I love teaching other photographers everything I've learned about photography, business, blogging, and getting published. I'm so excited to show you how you can do the same thing for your business!

why me?

Nope! But if you book by June 30th, you get the second day at a huge savings!

frequently asked questions

Use arrows to browse additional questions

frequently
 asked
 questions

ONE

DO I HAVE TO ATTEND ON BOTH DATES?

DO I HAVE TO ATTEND ON BOTH DATES?

TWO

Nope! The workshop has been designed to benefit all creative entrepreneurs.

frequently
 asked
 questions

frequently asked questions

is THIS ONLY FOR PHOTOGRAPHERS?

THREE

Day 1 is designed to benefit all creatives, whether you're in the wedding industry or not. Day 2, however, is heavily focused on the wedding industry.

frequently
 asked
 questions

frequently asked questions

IS THIS ONLY FOR WEDDING PROFESSIONALS?

FOUR

While we realize the styled shoot will be a huge draw for many attendees, it is only a small part of attending Day 2 of the workshop. The material presented during the first part of Day 2 is invaluable to getting the most out of the styled shoot.

frequently
 asked
 questions

frequently asked questions

CAN I JUST ATTEND THE STYLED SHOOT ON DAY 2?

FIVE

Lodging is not included but there will be discounted rooms available at The Woolverton Inn. If you are interested in a discounted room, please contact me ASAP so that I can include you in our group reservation.

frequently
 asked
 questions

frequently asked questions

IS LODGING INCLUDED?

what they're saying

what 
they're saying

This was such an AMAZING workshop. I cannot wait to start putting all that I learned about blog content, SEO and blog optimization to use. I have never left a workshop with more knowledge about how to "up my game" and get myself out there. I am re-energized in my business and ready to put everything to use. Alex had wonderful handouts (seriously the best I have EVER gotten) and so much knowledge. 

Erin Lane Photography, April 2017

what they're saying

what 
they're saying

I left the workshop with a million ideas and a plan for how to get started implementing them right away! Alex, the teacher, was so great too! She was organized, friendly and kind, and so educated on the topics of blogging and SEO. She created a workbook full of activities and information for us to be able to brainstorm with other attendees and take notes in so that when we left the workshop we knew exactly how to implement what we learned and didn't go home feeling overwhelmed and unsure of where to start. That was probably the best part - the fact that we left the workshop feeling amazing and knowing exactly what to do. I can't thank Alex enough for her expertise. I am so thankful I took this workshop and would recommend it to ANY entrepreneur who wants to get better at blogging.

Heather Palecek Photography, April 2017

what they're saying

what 
they're saying

The Blogging Workshop for Creative Entrepreneurs was AMAZING. I had never met Alex before the day of the workshop but I knew it was going to be great. From the day I signed up, the communication was clear and frequent and all my questions were answered in a very timely manner. The day of the workshop was nothing short of amazing. The space was beautiful, the set up was spot on, and the amount of information we received was priceless. I walked away after 10 hours of learning inspired, motivated and confident that I was going to incorporate everything I learned! I highly recommend working with Alex. She is professional who truly cares about her clients/workshop attendees and I hope to work with her again in the future!  

Shannon from Mayernik Kitchen, April 2017

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REGISTER BY 6/30
AND SAVE! 



REGISTER BY 6/30 AND SAVE!

REGISTER

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thank you!

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Develop a passion for learning.
If you do, you will never cease to grow. 

Anthony J. D'Angelo